Star Wars Takeover

The Star Wars Takeover was a party in Club Penguin, which started on July 25, 2013 and ended on August 15, 2013. It is based on the Star Wars™ films. It is Club Penguin's first partnership with Lucasfilm Limited, and began only months after Disney's purchase of the company in October 2012.

The storyline for the party is based on the Original Trilogy of the Star Wars films, mainly Star Wars Episode IV: A New Hope.

Summary
Herbert returns to seek revenge for his defeat during Operation: Hot Sauce. He assumes the role of Darth Herbert (an obvious spoof of the famous Sith Lord Darth Vader), joining the Stormtroopers, who are battling with the Rebel Forces above Club Penguin at the time. He takes control of the Death Star.

The island is in a code red alert as they discover the space station floating in the sky. The Rebel Alliance sends out a call for help to Club Penguin Island. Penguins work around the clock to build a landing pad for the Millennium Falcon at the Dock, so that when it lands on July 25, penguins can blast into space to destroy the Death Star and save the galaxy.

Parent Update
Save the Galaxy!

Use the Force! Players can join the Rebel Alliance, find secret plans, infiltrate the Death Star, and defeat the evil Empire! Members can become a Jedi Master.

Variety Article
Over the past year, Disney Interactive, which oversees Club Penguin, has increasingly turned to its corporate parent for more synergistic crossovers.

Club Penguin’s managers have also given the sponsored events more playtime, with the events lasting two weeks at a time. Marvel was the first Disney branded crossover last summer, followed by “Monsters University.”

But the “Star Wars” event is Club Penguin’s largest to date, which runs through July 25, timed with next week’s Comic-Con in San Diego.

The takeover involves 18 rooms, three mini games and 20 or more costumes for penguin characters. The “Star Wars” theme will also be offered on Club Penguin’s new mobile app, which has registered 1.5 million downloads since it was launched two months ago.

“The partnership with Lucasfilm has been amazing,” said Chris Heatherly, a Disney Interactive VP and head of Club Penguin. “They've given us a lot of creative latitude and worked closely with us to make it faithful to the property.”

Club Penguin’s managers had long been approached by its users to integrate “Star Wars” into the virtual world and received even more requests when Disney bought Lucasfilm last year for $4 billion.

“We have been bombarded by kids since the Lucasfilm acquisition was announced,” Heatherly said. “We knew there was a lot of audience demand out there. The Lucas guys understood that. And now we’re offering ‘Star Wars’ because we can.”

Announcement
On June 20, 2013, along with Club Penguin's usual updates, the Club Herbert website was updated with a transparent image of space, with copyright info at the bottom. Hours later, Polo Field made the official announcement on the What's New Blog about the party, along with a ten second teaser video.

Star Wars Catalog
See main article: Star Wars Catalog

Trivia

 * The party was officially confirmed on the What's New Blog on June 20, 2013.
 * It is the third party to have the suffix "takeover", first two being the Marvel Super Hero Takeover and Monsters University Takeover.
 * We are able to visit new worlds, one of them being Tatooine, another the Death Star, and a third one Yavin 4. This was first confirmed by Spike Hike.
 * It is unknown why a Star Wars Takeover is occurring, because there are no known Star Wars related happenings in July, but Disney most likely wants to advertise it to raise awareness for the seventh film, due to Episode VII (7) being released in 2015.
 * There is Star Wars Celebration II Europe convention happening in July. However, it is unknown if this party will be used as advertising. If this is the case, it will most likely be for European countries, especially Germany (where the event takes place) and the UK (as the Disney site for that country already has a prize contest for the Celebration).
 * Club Penguin will appear at Star Wars Celebration Europe at their own booth. Guests will be able to play the Star Wars Takeover, and a special in-game item will be handed out.
 * There is a code for this party which is . The code unlocks the TIE Fighter Pilot Costume.
 * Members can become Jedi Masters by dueling other penguins with Lightsabers.
 * Rsnail will log in to become a Jedi as revealed on Twitter.
 * People with the My Penguin app can exclusively get the Boba Fett Costume and Boba Fett Helmet.
 * Although both Cadence and Sensei fit into the storyline of the party, they are not actual mascots for it. Cadence helps guide you through the party's quest. Sensei helps you become a Jedi Master.
 * About a week before the party, Disney announced a Phineas and Ferb: Star Wars crossover episode to air in the summer of 2014. In August 2013, there will be the Phineas and Ferb: Mission Marvel episode, similar to Club Penguin's crossover events with Marvel.
 * This is one of the only parties where the Club Penguin Island is not decorated. Only the Dock is. The Dance Club also plays the Star Wars Theme Remix by Cole Plante. As a result of this, most of the party is made up of party rooms.
 * Rsnail logged into Club Penguin on July 29, 2013 during the party.
 * Darth Herbert was meetable one week after the party, like Rookie at the April Fools' Party 2011
 * It was a nominee for the Best Party of 2013 in The Spoiler Alert.
 * In London's Club Penguin office, they gave away free lightsabers to celebrate the party.
 * The party was met with serious controversy before it had even begun. Many penguins thought that Club Penguin had crossed the line with takeovers. As a result, the official cinematic trailer received an overwhelming amount of dislikes. However, Spike Hike later confirmed that the negativity was mostly from internet trolls who were Star Wars fans.

How to Play
Each week, penguins will travel to different parts of the galaxy and play a minigame to save the galaxy from Darth Herbert and the Galactic Empire.

During week one, you have to travel to Tatooine and defeat the enemy in the Blaster Game minigame to receive a Stormtrooper Helmet. Playing more as a member gives you the Stormtrooper Costume and Sandtrooper Pauldron. During week two, you must travel to the Death Star and complete challenges to receive a Rebel Helmet and the secret plans, which appeared as a background. During week three, you must travel to the Rebel Base on Yavin 4 to do battle flying an X-Wing and receive a X-wing Helmet, and if you succeeded in blowing up the Death Star, you would receive a Rebel Reward Medal.

Members can buy more than twenty costumes from the Star Wars Catalog.

In addition to this, members also have the chance to become Jedi Masters. To do this, you must equip Anakin's Lightsaber and duel with other penguins. Winning a battle will give you an item. Win thirty battles to unlock even more items!

Galactic Empire

 * Darth Herbert
 * Emperor Palpatine
 * Darth Vader
 * Imperial Officer
 * Stormtroopers
 * TIE Fighter Pilots

Rebel Alliance

 * Luke Skywalker
 * Princess Leia Organa/Cadence
 * C-3PO
 * R2-D2
 * Han Solo
 * Chewbacca
 * Obi Wan Kenobi/Sensei
 * Rebel Troopers
 * Rebel Pilots

Bounty Hunters

 * Boba Fett
 * Greedo

Other

 * Tusken Raiders
 * Jawas

Minigames

 * Blaster Game
 * X-Wing Pilot Game

Starships

 * Millennium Falcon
 * X-Wing Fighters
 * TIE Fighters
 * Imperial Star Destroyers

Planets

 * Club Penguin Island
 * Death Star
 * Tatooine
 * Yavin 4

Party Rooms

 * Millennium Falcon
 * Tatooine (room)
 * Sand Crawler
 * Lars Homestead
 * Desert
 * Mos Eisley
 * Cantina
 * Docking Bay
 * Throne Room
 * Meeting Room
 * Bridge (Star Wars Takeover)
 * Elevators
 * Trash Compactor
 * Tractor Beam
 * Detention Block
 * Yavin 4 (room)
 * Rebel Base

Week #1

 * Beach
 * Dock
 * Iceberg
 * Ski Hill
 * Ski Village
 * Town

Week #2

 * Beach
 * Dock
 * Iceberg
 * Ski Hill
 * Ski Village
 * Town

Club Penguin Island

 * Beach
 * Dock
 * Iceberg
 * Ski Hill
 * Ski Village
 * Town
 * Millennium Falcon

Tatooine

 * Tatooine
 * Sand Crawler
 * Lars Homestead
 * Desert
 * Mos Eisley
 * Cantina

Death Star

 * Docking Bay
 * Throne Room
 * Meeting Room
 * Bridge
 * Elevators
 * Trash Compactor
 * Tractor Beam
 * Detention Block

Yavin 4

 * Yavin 4
 * Rebel Base

Tatooine

 * Tatooine, Mos Eisley
 * Sand Crawler
 * Lars Homestead
 * Desert
 * Cantina

Death Star

 * Docking Bay
 * Throne Room
 * Meeting Room
 * Bridge and Elevators
 * Trash Compactor
 * Tractor Beam
 * Detention Block

Yavin 4

 * Yavin 4
 * Rebel Base

Map

 * Tatooine Map
 * Death Star Map
 * Yavin 4

Telescope

 * Week #1
 * Week #2
 * Week #3

Log-in Screens

 * Cadence
 * Herbert
 * Save the Galaxy!
 * Membership Jedi